
Until Saturday: one free mask for every €25 spent.

Your skin. Our science. Discover your perfect routine.
* Only until Saturday, September 27, 2025, for every €25 spent, a free cloth mask will be added to your order. No codes are needed in your cart; it will be added directly to your shipment.
Let customers speak for us
from 23 reviewsGentle cleanser, but effective. Doesn’t leave my skin feeling tight and dry

One of the best Medicube products. Works best with the device

Very light and moisturizing. Feels nice on my skin and doesn’t create a fat layer like lots of other products do.

I loved the personalized recommendation I got. It was quick, easy and focused on the areasI wanted to improve.
I got a personalized skincare routine and have tried it for a month. I love the results, it’s exactly what I tried to achieve initially! especially I love the serum. It made a difference

Super fast delivery!! Loving the products. And my skin does too!

Angenehmer frischer Geruch und reinigt die Haut gründlich.

Amazing website with top products and fast shipping to Germany! AI tool that checks your skin is also a great plus
Tutto perfetto! Prodotti top. Ieri ho fatto la maschera all’acido ialurinico e l’effetto sulla pelle e’ veramente straordinario. Consiglio vivamente

Got this product recommended through their amazing AI tool that analysed my skin concerns. Can’t wait to use it. Bought it yesterday and it’s already shipped !

Ich bin absolut begeistert! Ich hatte immer große Schwierigkeiten, passende Gesichtspflegeprodukte für meine empfindliche Haut zu finden - selbst beim Hautarzt war ich nicht immer zufrieden mit den Empfehlungen.
Mit dieser Marke habe ich jetzt endlich etwas gefunden, das meiner Haut wirklich gut tut.
Meine Haut fühlt sich weich, gepflegt und ausgeglichen an, ohne Irritationen. Ich werde definitiv wieder bestellen und bin froh, endlich eine Pflegeserie gefunden zu haben, die hält, was sie verspricht!

I’m very happy with my purchase! The products are top quality and offered at very fair prices. The entire buying process was smooth, fast, and extremely customer-friendly. Everything from ordering to delivery went perfectly. I can definitely recommend this shop and will be happy to order again!

Adoro bitnana. I loro prodotti sono di altissima qualità, formulati con ingredienti naturali e sicuri per la pelle. Sono rimasta davvero colpita da bitnana. Non solo i prodotti sono eccezionali, ma ciò che li rende davvero unici è il modo in cui ti aiutano a scegliere quelli giusti per la tua pelle. Mi è bastato inviare una mia foto e rispondere a qualche domanda, e in poco tempo ho ricevuto una consulenza personalizzata.


Your ideal skincare, in 3 minutes
With the help of an advanced dermatological analysis system powered by artificial intelligence, you'll receive a personalized skincare routine tailored to your goals and skin type. This tool is the result of 4 years of scientific research, based on formulation science and trained on 30 million data points, evaluating each ingredient according to its observed effects on the skin.
In just 3 minutes, through a few questions and 3 photos, you’ll discover which products truly suit you — a tailored recommendation based on the information you provide, your images, and your cosmetic goals.
Why Choose Bitnana Lab
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Personalized Skincare
To skin analysisCustomized routines powered by our dermatological AI: in just 3 minutes you’ll receive targeted recommendations for the best products for your skin.
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Fast & Free Delivery
Next-day shipment, free on orders over €50, so your products arrive quickly and without extra costs.
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Top K-Beauty Brands
We carefully select only the most loved and recognized Korean brands, offering you quality, effectiveness, and innovation at every step of your skincare routine.
Facial skincare
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Anti-Aging
Visible anti-aging power with clinically tested ingredients. Smooths, firms, and protects.
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Sun Protection
Lightweight, effective sun protection for daily use. Shield your skin with no...
Master the K-Beauty Routine
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1 & 2. Double Cleansing
Discover the cleanserCleansing oil gently removes makeup, sebum, and sunscreen. A water-based cleanser then eliminates oil residue and water-soluble impurities.
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3. Toner
Choose a TonerRestores the skin's pH balance and preps it for the next steps. Hydrating or lightly exfoliating – depending on your skin type.
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4 & 5. Essence & Serum
Essence & SerumEssence is the heart of K-Beauty: lightweight and hydrating, it boosts elasticity and glow. Serums and ampoules target specific concerns like pigmentation, dryness, or sensitivity.
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6 & 7. Exfoliation & Mask
Peels & MasksExfoliation (2–3×/week) removes dead skin cells and promotes renewal. Sheet masks (1–2×/week) deliver deep hydration and soothing care.
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8 & 9. Eye & Moisture Care
MoisturizersEye cream protects the delicate area and softens fine lines. Moisturizer seals in hydration and reinforces the skin barrier.
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10. Sun Protection
Find SPFDaily SPF is essential — it protects against UV damage, dark spots, and premature aging.



Face creams
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Dr. Althea
345 Relief Cream
Regular price €24,99 EURRegular priceUnit price / per -
Beauty of Joseon
Dynasty Cream
Regular price €24,99 EURRegular priceUnit price / per -
SOMEBYMI
Beta Panthenol Repair Cream
Regular price €19,99 EURRegular priceUnit price / per -
Beauty of Joseon
Matte Sun Stick: Mugwort + Camilia (spf 50+ Pa++++)
Regular price €15,99 EURRegular priceUnit price / per€18,99 EURSale price €15,99 EURSale -
ANUA
Heartleaf 70% Intense Calming Cream
Regular price €28,99 EURRegular priceUnit price / per -
MISSHA
Super Aqua Ultra Hyalron Cream
Regular price €24,99 EURRegular priceUnit price / per -
Dr. Althea
147 Barrier Cream
Regular price €29,99 EURRegular priceUnit price / per -
Sold outMedicube
Collagen Jelly Cream
Regular price €21,25 EURRegular priceUnit price / perSold out
Find out more about the world of Bitnana Lab and Skincare
View all-
Do You Really Need Both Essence and Serum?
Essence or serum? Learn the difference, how to layer them, and what your skin actually needs. Get personalized advice with AI skin analysis.
Do You Really Need Both Essence and Serum?
Essence or serum? Learn the difference, how to layer them, and what your skin actually needs. Get personalized advice with AI skin analysis.
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Is Korean Skincare Good for Sensitive Skin?
Is Korean skincare safe for sensitive skin? Learn about soothing ingredients, gentle formulas, and get personalized advice with AI-powered analysis.
Is Korean Skincare Good for Sensitive Skin?
Is Korean skincare safe for sensitive skin? Learn about soothing ingredients, gentle formulas, and get personalized advice with AI-powered analysis.
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How AI Is Revolutionizing Skincare Product Sele...
In a world overloaded with skincare options, AI brings clarity: it analyzes your skin, compares ingredients, and recommends exactly the products your skin truly needs.
How AI Is Revolutionizing Skincare Product Sele...
In a world overloaded with skincare options, AI brings clarity: it analyzes your skin, compares ingredients, and recommends exactly the products your skin truly needs.
Our values
Natural and sustainable
We are committed to offering only products made with natural ingredients and sustainable practices.
Personalized consultation
Your individual needs are our priority. Our AI consultation ensures you find the perfect products for your skin.
Transparency and trust
We place great value on clear communication about our ingredients and their origins.
Empowerment
Our goal is to educate and empower you to make informed beauty choices.